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Well, I had a chance to do a little head-to-head comparison last night. One of our guys is fond of old-timey Scalextric/Strombecker/Eldon type stuff, and he went ahead and bought a few of these. He had the Momo car and a green Marcos. I also got to see the EVO and the Venturi at the LHS.

So this guy had a couple of these cars, and I'd picked up the red Ferrari kit, and somebody else had the blue Ferrari kit (already built).

For the retail price of three of the cheap-looking cars (which he said he still had to do extensive tuning on just to get them to run), you could have two of these beautiful Ferraris. This guy had bought two of the cheaper cars, and when we looked at them and realized that those two cost much more than one of the Ferrari kits, I think he felt a little ripped off. I felt bad for him.

Fly missed a real opportunity to create a standard chassis that could fit under all the bodies in the Poly line. What a great starter kit that could have been, and for a lot less money. For the record, this 'starter' line still says it's not intended for kids under 14.

Before committing tools, money, people and resources to provide a product, you have to make sure there's a market for the product you're offering. Who are these cars intended for?

I'm beginning to suspect that their molds for these cars were getting too old to create quality products, and they've reworked them a bit to offer less detail, without having to spend much money on re-tooling. They mention on the packaging that these are limited -- will they pop these cars until the molds are finally dead?